UW-Green Bay to Support Students with AI-Powered Check-ins

Posted on 10-24-2024

Starting this fall, UW-Green Bay became the first Universities of Wisconsin school to leverage AI to support student success via a two-way texting service, providing proactive, anytime help with campus resources and other information.

The new tool to support undergraduate, degree-seeking students is  Phlash, an AI chatbot, that empowers students by giving them a voice and the support they need to navigate college life.

“As an access instituation with a mission to make education available to everyone, UW-Green Bay is keenly focused on student success,” noted Chancellor Michael Alexander. “Students who feel connected and have a sense of belonging are more successful. When things get tough, they will forge on with their academic careers if they believe someone has their back. Our advisors do this personally, and now we have a little more help in doing this with Phlash.”

Phlash the AI Bot is available 24/7 to respond to students at any time, day or night. Proactive check-ins occur every 7-10 days, and students can choose to opt out of the service if they prefer.

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UW Green Bay

The University of Wisconsin-Green Bay is a multi-campus comprehensive university offering exemplary undergraduate, master’s and select doctoral programs and operating with a commitment to excellence in teaching, scholarship and research, and service to the community. The University provides a problem focused educational experience that promotes critical thinking and student success.

The culture and vision of the University reflect a deep commitment to diversity, inclusion, social justice, civic engagement, and educational opportunity at all levels. Our core values embrace community-based partnerships, collaborative faculty scholarship and innovation.

Our commitment to a university that promotes access, career success, cross-discipline collaboration, cultural enrichment, economic development, entrepreneurship, and environmental sustainability is demonstrated through a wide array of programs and certifications offered in four colleges: College of Arts, Humanities and Social Sciences; College of Science, Engineering and Technology (including the Richard Resch School of Engineering); College of Health, Education and Social Welfare; and the Austin E. Cofrin School of Business, leading to a range of degrees, including AAS, BA, BAS, BBA, BM, BS, BSN, BSW, MS, MSW, MSN, and Ed.D.​